🇬🇧 en fr 🇫🇷

hype verb

  /haɪp/
  • (transitive) To promote heavily; to advertise or build up.
promouvoir

hype noun

  /haɪp/
  • (marketing) Promotion or propaganda; especially exaggerated claims.
battage médiatique, matraquage publicitaire, promotion, propagande
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