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assertive adjective

  /əˈsɝtɪv/
  • Boldly self-assured; confident without being aggressive.
 напо́ристый, самоуве́ренный, утверди́тельный

assert verb

  /əˈsɜːt/ , /əˈsɝt/
  • (reflexive) To insist on the legitimacy of one's rights, opinion, etc; not to allow oneself to be dismissed; to ensure that one is taken into consideration; to make oneself respected; to be assertive. See assert oneself.
 отста́ивать, отстоя́ть, утверди́ть, утвержда́ть

assertion noun

  /əˈsɜɹʃən/ , /əˈsɜːʃən/ , [əˈsɝʃn̩]
  • Something which is asserted; a declaration; a statement asserted.
 утвержде́ние

assertiveness noun

  • The quality of being assertive.
 уверенность в себе
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