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byword noun

  /ˈbaɪ.wə(ɹ)d/ , /ˈbaɪ.wɚd/
  • Someone or something that stands as an example (i.e. metonymically) for something else, by having some of that something's characteristic traits.
 олицетворение
  • A proverb or proverbial expression, common saying; a frequently used word or phrase.
 погово́рка, при́тча во язы́цех, прибау́тка
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